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Beauflor, Pure, Columbian Oak Russet
Beauflor Pure Columbian Oak Russet room scene


Beauflor luxury vinyl flooring from Beauflor

With the 360° strong locking system and beautiful visuals in a mixture of tile and wood designs, the Pure Collection of waterproof locking planks and tile by Beauflor allows homeowners to create stunning layouts. Each individual plank and tile feature the patented DreamClick® locking system that gives you the ability to design herringbone, basket weave, staggered layouts, or a chevron pattern vinyl floor. learn more...

You also have the capability to mix Pure tile and plank colors to produce truly one-of-a-kind finished floors. This unique click and lock flooring boasts a faster installation process since the flooring can be installed in multiple directions at the same time and requires the use of minimal tools! Pure is a 100% recyclable collection that can go down directly on top of the existing subfloor, with little to no subfloor preparation, and is suitable for any room in your home.

Active families will appreciate the fact that Pure absorbs sound, is 100% waterproof, lightweight, and warm to the touch. Pure is a unique rigid core vinyl flooring product that features a sheet vinyl design layer instead of a standard print layer. This sheet vinyl layer enhances the floor’s sound absorption performance making it up to 50% quieter when compared to other floors on the market. It also has a foam layer in its core to enhance underfoot comfort and to make the product lighter, which reduces CO2 transportation emissions and allows for easier job site handling. Since the sound absorption and underfoot comfort are built into the core and sheet vinyl layers, the Pure Collection does not need a backing layer or attached pad. A separate underlayment can be used as an additional moisture barrier and to smooth over minor subfloor imperfections. Whether you love stone or wood look vinyl flooring, Pure styles are resistant to scratches and indentations, easy to clean, and require minimal routine maintenance.
For an affordable, easy-to-install, and durable click and lock flooring solution, look no further than Beauflor’s Crafted Plank & Tile series. With industry-leading sound absorption and a design that is waterproof, scratch and stain-resistant, and available in trending visuals, it’s possible to find Beauflor waterproof locking planks or tile for every space in your home, from mudroom to bedroom. 

Why Choose Beauflor Pure Flooring?
Beauflor’s Pure Collection gives your home exceptional performance with unique installation design possibilities and quiet floors with superior noise performance. For the active home, these waterproof options present fast and easy installation, thanks to the Dreamclick 360 patented locking system, which can be used for heavy residential and light commercial applications. Choose from wood look vinyl flooring styles that feature soft wood embossing and luxury vinyl tile looks that feature sand embossing to let your creativity come to life. Made from 60% recycled material, Pure Flooring is kid and pet friendly, scratch-resistant, and offers unmatched in-home softness and warmth.


  • SKU: 60000197
  • SIZE: 8.03" X 52.2"
  • WIDTH: 8.03"
  • LENGTH: 52.2"
  • THICKNESS: 5 mm
  • STRUCTURE: Rigid Composite Board
  • INSTALL TYPE: 360 Locking Float
  • PROFILE: Square Edges & Ends
  • GLOSS LEVEL: Matte
  • WEARLAYER: 22 mil
  • TYPE: Vinyl Plank & Tile
  • SQ. FT. / BOX: 23.29
  • ROOM: Living Room, Bedroom, Kitchen, Bathroom
  • LIFESTYLE: Pets, Kids, High Traffic
Lifetime Limited Residential, 10 Year Limited Light Commercial
Square Edges & Ends
Light Texture